In order to build a future for the generations to come, the world must radically reinvent it’s industries. A focus on ventures that operate sustainable, plant-based and clean are therefore the building blocks of our investment strategy.

Plant-based foods

  • Shifting paradigms through plant-based concepts
  • Driving sustainable change (biodiversity, climate, animal welfare and water reduction)
  • Remastering (ancient) food concepts (fermentation, local cuisine)

Health & Nutrition

  • ‘Unprocessing’ the food industry
  • Health for body and mind - Sugar warriors

Lifestyle brands

  • Sustainability as a lifestyle
  • Connecting humans to nature
  • Climate champions